Use Case
B2B: Keyword-to-Revenue Attribution
Connect search queries to closed deals
Who this is for
Growth managers and SEO consultants at B2B startups
The challenge
You're a B2B SaaS. Traffic is up 30%, but MRR is flat. You see 1,000 keywords in GSC, but you don't know which ones are worth your crawl budget. You're optimizing for volume, not revenue. Sales teams don't track source properly, so you can't prove organic's contribution.
How tracerHQ helps
tracerHQ connects GSC, product analytics, and Stripe. You see exactly which keywords convert to trials, which trials convert to paying customers, and which customers have the highest LTV. You stop optimizing for volume and start doubling down on the keywords that pay.
Key features
✓Keyword → Trial → Paid attribution
✓Revenue per keyword cluster
✓Customer LTV by source keyword
✓Budget bleed detection (TOF keywords)
✓Ranked action list for next priorities
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