For Agencies & SaaS
Best marketing attribution tools to attribute sales to marketing channels
Know which marketing channels actually drive revenue—not just leads
Marketing attribution tools connect the dots between marketing activities and closed-won deals. They're essential for optimizing budget allocation and proving marketing's business impact.
| Tool | Best For | Pricing |
|---|---|---|
tracerHQ Connects organic search (GSC) to Stripe revenue for direct keyword-to-revenue attribution. Visit → | Attributing SEO and organic search to sales | $29–$499/month |
Rockerbox Multi-touch attribution across paid, organic, and email channels. Visit → | Companies with multi-channel marketing mix | Custom pricing |
Bizible B2B attribution connecting marketing to Salesforce revenue. Visit → | Enterprise B2B companies with Salesforce | Custom pricing |
Calixa Revenue attribution built specifically for B2B SaaS. Visit → | SaaS companies tracking marketing-sourced revenue | Custom pricing |
HubSpot Attribution Marketing attribution built into HubSpot CRM and marketing hub. Visit → | Companies already using HubSpot | Included in Marketing Hub |
Attribution App Simple multi-touch attribution connecting events to revenue. Visit → | Companies wanting lightweight attribution | $49–$299/month |
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