SEO Funnel Analysis

Find exactly where
your funnel leaks.

Your SEO generates traffic. But between the search click and the paid subscription, there are 5 places visitors disappear. tracerHQ maps each drop-off point and ranks them by revenue impact.

SEO funnel analysis visualization showing conversion stages and drop-off points

What the analysis shows you

Impressions → ClicksCTR by keyword

Which queries rank but don't convert to clicks, and whether the title/meta can be improved.

Clicks → Engaged sessionsBounce rate by landing page

Which pages lose visitors immediately, signaling intent mismatch or page speed issues.

Sessions → SignupsSignup rate by page

Which organic landing pages convert visitors to trials, and which pages with heavy traffic contribute nothing.

Signups → ActivationActivation rate by acquisition keyword

Whether users from certain keyword clusters activate at lower rates, revealing onboarding gaps.

Activation → PaidTrial-to-paid rate by keyword cluster

Which keyword clusters produce customers who actually pay, not just trial users who churn.